Lasteabi campaign
Estonian Design Awards nominationCreated during Ruum 414 apprenticeship
“As adults, we often tend to forget that being a child is also challenging. To help both children as well as adults, Lasteabi was created which provides advice, listening, and assisting services. 

Our cooperation with Lasteabi started with a campaign introducing their services and highlighting the main message: “We’re always there, anytime and with any problem”. In the center of the campaign, we created eye-catching characters in the middle of their daily situations and problems that Lasteabi offers to help with.

Our cooperation was such a huge success during the campaign creation process that Lasteabi decided to develop its whole visual identity in the same direction as the campaign. The project that started with some posters, a flyer, and a planner will soon be accompanied by an app and a new website,” writes Ruum 414 about Lasteabi.

12 illustrations, posters, flyer and planner
Inspired Lasteabi's developing visual identity
EDA nomination in Graphic and Media Design: / Social  Cohesion, the New Normal, and Crisis Management